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K. Johanna (Joana) Altmann

K. Johanna (Joana) Altmann

K. Johanna (Joana) Altmann (born 1971) is a German Spanish innovator , business executive , female entrepreneur , influencer , journalist and photographer .

In 2010, working at BMW , she founded the digital social media and lifestyle magazine [1] NAANII GLOBAL Luxury Family Lifestyle -Magazin ‘en Vogue’- [2] which developed into a global global digital network and Media company with a global reach in English, Spanish, French and German. She is currently the owner and CEO of the German-speaking German Tech and Media Company Naanii Global.

Now based in Hamburg, Altmann has held senior management positions in France , Spain and London , UK. Following an international university degree in Business Administration and International Marketing and Management, she started her career in France, Lille as a Fashion Designer and Export Manager, moved to Germany, Frankfurt Lufthansa to work in the department of strategic alliances . In 1999, in Spain, Madrid , she founded and managed the exclusive strategic global partnership Real Estate Consultancy CBRE Group and the GermanBMW Group while she was its Global Key Account Manager, Corporate Advisory Services London / Madrid , for the Americas, Europe, the Middle East, Africa and Asia (1999-2002.) And she went on to manage and organize the Design and Architectural bidding process – won by Spanish architect are: Rafael de La-Hoz Castanys – and building initiative of German car manufacturer BMW Ibérica in 2002/2003 to Develop and construct successfully oven Real Estate Developments with allover year budgetof 41 million € (new BMW headquarters, new BMW logistic plant, new BMW used car center, new BMW dealership Las Tablas) in the Madrid area, while it was its Special Project Leader Spain (2002-2004). Taking over further major projects within BMW, she was the Senior Manager and Special Project Leader of the VIP Pool and Events.

In 2010, as a Social Entrepreneur , she felt a need to raise awareness of the importance and opportunity of children in the world. in the luxury sector.

She invented and started Lean startup ( startup company ) the naanii GLOBAL ‘Luxury Family lifestyle’, created Corresponding Social media communication channels, designed ‘Los Naaniis’ and founded company naanii GLOBAL.

Naanii Globals global network and followers increased from 2010 to 2013 up to 65 countries and 4 million users. She developed the business from Spain to Germany, Berlin 2013 and established the NAANII GLOBAL digital Quality family lifestyle Magazin ‘in vogue’, and increased the global digital network and readership to 180 countries and 15 million users 2015 – creating exclusive content and strategic alliances areas such as Arts , [3] [4] Polo , [5] [6] [7] [8]Luxury Hotels, F1 , Golf , [9] [10] Real Estate , Sailing ,[11] [12] Luxury Travel Club and Hideaways (Beach, Mountain, Snow, Urban), Luxury Kids Club Hotels, [13] Education and Charity.

Her K. Johanna Altmann – Naanii Global Klout Score increased in 2016 to a score of up to 73-75. Klout is the standard for influence and impact globally. (Klout 70+: Top 1%) [14] [15]

The mother of a teenage girl, K. Joana Altmann, married to a French Lawyer , art collector and artist, now lives with her family in the Hamburg / Berlin area, Germany.


  1. Jump up^ Lifestyle magazine
  2. Jump up^ List of online magazines-
  3. Jump up^ Frieze London 2016 – the place to be -, 30.09.2016, NAANII GLOBAL Lifestyle -Magazine ‘in Vogue’-
  4. Jump up^ ‘Art Basel Hong Kong 2016 a record year at all levels’, 03.2016
  5. Jump up^ UK high goal Polo season, the Jaeger-Lecoultre Gold Cup for the BRITISH OPEN Polo Championship 2016
  6. Jump up^ 32º Worldcup St. Moritz Snow Polo 2016 (World Polo Tour); FIP Snow Polo World Championship 2016
  7. Jump up^ Spanien, España, Spain, – die Welt Poloelite trifft sich in Sotogrande, 45th torneo internacional Indi de POLO
  8. Jump up^ Women’s polo, high goal, LA DOLFINA internat. Ladies Diamond Cup, 2015, Argentina
  9. Jump up^ Junior GOLF: THE Junior OPEN 2016, Scotland 11.-13.07., 148 boys and girls golfer from 80 countries to compete
  10. Jump up^ Rio 2016 Olympic GOLF: An epic battle expected, US Matt Kutchar, UK Justin Rose, Australian Marcus Fraser and Swedish Henrik Stenson go for gold!
  11. Jump up^ 6th edition Les Voiles de St. Barth 2015, Saint Barthelemy
  12. Jump up^ 35th Americas Cup 2015-2017, spectacular first day of racing, huge crowds, Louis Vuitton Americas Cup World Series, Portsmouth UK
  13. Jump up^ Travel with kids, do not leave them at home. Quality time – Top 500 Luxury Kids Club Hotels worldwide,3.2016: Luxury Family Lifestyle -Magazin ‘in Vogue’- NAANII GLOBAL,[1]
  14. Jump up^ ‘What is klout score’: 2.2015, Google Partner J. Lane: ‘It’s generally considered that folks with Klout Scores 50+ are pretty much rocking the social media world with regard to engagement and influence. A score of 70+ is probably close to the top 1%!
  15. Jump up^ “The luxury family traveler is one of the fastest-growing segments within the luxury travel market ‘,21.11.2016, Luxurydaily.com